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The Grooming Habits Every Older Man Should Break (And What to Do Instead)

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Brian Melville

If you’re over 40 and still using a soap bar on your face, it’s time for a wake-up call.

You wouldn’t wear a suit from 1997 or text with a flip phone—so why use grooming habits that belong in the past?

Here are the top grooming mistakes men over 40 make—and how to fix them with smarter, age-defying solutions.


❌ MISTAKE #1: Using Harsh Soap or 2-in-1 Products

Why it’s a problem: These products strip away natural oils, leaving your face dry, irritated, and prematurely aged.

The fix: Use a cleanser designed for men’s thicker skin. The Particle Face Wash exfoliates gently, removes grime, and hydrates without over-drying.


❌ MISTAKE #2: Ignoring Your Neck

Why it’s a problem: Your neck shows age even faster than your face. A sagging, wrinkled neck instantly adds 5–10 years to your look.

The fix: Use Particle Neck Cream to visibly lift, tighten, and smooth the skin with collagen, retinol, and hyaluronic acid.


❌ MISTAKE #3: Skipping Moisturizer

Why it’s a problem: As you age, your skin loses moisture faster. Dryness deepens wrinkles and dulls your appearance.

The fix: Use Particle Face Cream—a 6-in-1 powerhouse that moisturizes, reduces fine lines, diminishes dark spots, and restores your skin’s strength.


❌ MISTAKE #4: Letting Your Hair Thicken—or Thin—Unevenly

Why it’s a problem: Hair thinning around the temples, crown, or beard isn’t just normal—it’s predictable. But that doesn’t mean you should accept it.

The fix: The Hair Revival Kit boosts circulation to the scalp and strengthens follicles using 9 clinically backed ingredients like biotin, jojoba oil, and peptides.


❌ MISTAKE #5: Neglecting Scent

Why it’s a problem: Scent leaves a lasting impression. No scent—or worse, a bad one—makes you forgettable.

The fix: Choose a signature cologne like Gravité—a masculine blend of citrus, spice, and deep woods. Powerful. Sophisticated. Magnetic.


✅ Upgrade the Ritual, Elevate the Man

You don’t need a 12-step routine. You just need the right tools, at the right age, for the right results.

Start fresh. Lead with presence. Build a grooming routine worthy of the man you’ve become.